It’s 2022, and all we have to say today is don’t underestimate the power of data.

We all know the importance of using data to make informed decisions about the future. Through data, you can determine when, where, and how to spend your resources – and where to save them. But, the key is to dig through the noise and pull out the data points that matter to your business. 

The COVID-19 pandemic altered the business world in unprecedented ways, but organizations have adapted to maximize the surge of online interaction and resulting expanse of data.

Staying ahead of these following trends will ensure your organization does not get left behind and will continue to thrive as we enter a post-pandemic landscape.

  1. Cloud Technology 

Cloud technology is becoming increasingly more innovative, immediate, and flexible. There has been a massive shift over the past year from companies storing their data in physical servers to companies storing their data in the cloud or choosing a hybrid solution. Moving to the cloud is a no-brainer. Not only can it slash IT costs, provide more flexibility, increase efficiency, improve security but also provide more potential for innovation.

  1. Artificial Intelligence 

Artificial Intelligence is already making remarkable progress in the business world and it will become even better at learning algorithms with a shorter time to market. Techniques such as reinforcement learning and distributed learning are creating more adaptable and flexible systems, meaning organizations in 2022 will be able to handle more complex business situations using AI.

  1. Self-Service Analytics 

Companies need to make fact-based decisions daily and in multiple sectors of their organization. Much of this decision making is data driven, but not all business professionals are data savvy, which is why at Chameleon BI, we help out with automated reports with all the KPI’s you could need to track and measure. Self-service data analytics solutions allow those without a technical background or in-depth knowledge of data analytics to access data and create or customize their own reports and analyses. It’s expected that in 2022 there will be an increase in companies adopting truly self-service analytics tools that will allow non-technical business users to securely access and glean insights from data. This will create more efficiency within companies, cut costs, and ultimately lead to better decision-making. As mentioned earlier, at Chameleon BI, we can help you.

  1. Customer Personalization 

The COVID-19 pandemic had an unprecedented impact on consumer trends as they turned to the Internet for all of their shopping needs, forcing businesses to digitize more than ever before. Though this transition had its challenges, with digitalization came more data and better insights of consumers. It is expected that in 2022, businesses will be more focused than ever on delivering extremely personalized experiences for their customers. At Chameleon BI, we offer personalized reports with KPIs spanning finances, sales, recruiting, and more.

  1. Predictive Analytics 

Data analysts used to have to prepare tremendous amounts of data to try to solve problems. But thanks to the latest developments and predictive methods, it is now possible to examine existing data to recognize possible problems before they even occur. With modern predictive analysis, companies can make confident predictions about what may occur in the future, enabling any organization to significantly increase its performance by identifying customers’ next move before they even do it.

In 2021 and 2020 we figured out how to get better and more vital information from our data, now in 2022, it’s time we learn how to utilize this information to make better business decisions and accelerate business.

By homing in on the right data, you can anticipate not just what the year to come will look like across the business, but you can make data-informed decisions about how to spend your resources during this year!